This is the environmental media for my minor project. My idea is to build a mini concept store for Magnum. For this project, I used 3Dsmax to model my concept store. I model a big Magnum wrapped with ribbon to represent Magnum as a gift and place it on the top of my concept store. Besides that, everyone can recognized the store easily as the big Magnum can be view from far. I also used red and white color as it is the color of the Wall's logo itself. Besides that, red and white color are very attractive and it brings the feel of something which is happy and delicious to be eat. In my concept store, there are product display, information counter as well as a section for consumers to sit down and enjoy eating Magnum at the concept store itself.
Perspective View
Top View
Side View
Below are the sketches of some of the exhibition booth and concept stores:
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